Marketing Analysis & Pricing
Home Preparation & Staging
Marketing & Showings
Offers & Negotiation
Contract & Paperwork
Closing & Beyond

 

 

What to expect

PRICING STRATEGY 
We will provide you with unbiased, objective market information in order for you to derive at a price that will get your home sold! We will explain the consequences, both good and bad, of pricing too high or too low. Ultimately, we will help you arrive at the right price that is the perfect balance of selling your home quickly and ensuring you get top dollar.
INNOVATIVE MARKETING
Better marketing equals better results. Period! During our selling consultation, we will share with you how we will market your home better and different than other real estate agents. We will share our innovative approach that incorporates the newest technology with proven methods all with one goal in mind, to ensure the most money in your pocket.
THE SELLING PROCESS
From marketing to escrow, offer negotiations, inspections and appraisals, it is our duty to ensure that you fully understand what to expect at every step of the home selling process. Through the Seller Consultation, we will discuss what to expect so that you fully understand every step of the way.

STEP 1:

Meet for a Personalized Home Assessment

We pride ourselves on timely communication with clients. We tailor the communication style to you and your family: do you want to be alerted to everything or only important issues? Do you prefer e-mails, phone calls, or texts?

STEP 2: 

Review market data and conditions

We know that maximizing your investment is crucial to a successful outcome. We will research and provide all the data to ensure we are selling for the best price based on your home’s condition and the local market conditions.

Living Room

STEP 3: 

Home Staging & Preparation

In addition to market research and overall consultation, we can assist in the staging process to prep for a professional photographer. Should you request a professional stager with furniture, we have you covered there too!

STEP 4: 

Let's advertise your home

This is how we tell the story of the opportunity that your property offers, not just the house or the view, but the craftsmanship, architect pedigree, smart design and construction details, and the living experience that all these features combine to provide.

STEP 5: 

Host an open house

With every Open House (either virtual or in-person) our team aims to create a buzz and energy that will generate a sense of urgency and potential fear of loss if Buyers don't act on their interest in your home.

STEP 6: 

Close & Celebrate

We will support you through the accepted offer process and will do everything we can to ensure that your closing goes as smoothly as possible.

REVIEWS

Maureen Valentini

I decided to make a move very reluctantly as I love my house and my neighbours. Unfortunately I was having problems navigating the stairs so the time had come. A friend of mine was selling her condo which she had recently renovated so I am buying that. Her son, who is also in real estate, referred me to Ken Rigel saying that he had Ken sell his house and that he had found him to be very honest and that he would definitely use him again. So of course I used Ken and his company. The sale of my house was very smooth and professional. I was kept up to date on everything and consulted on the details. When the time comes to sell my condo I will be using Ken and his company again because I could not find anyone better. I found it to be a very positive experience. My thanks to the Ken Rigel Group!

Bill Hales

My daughter had previously used Ken as her Realtor, so when I was looking to sell my home, she recommended I speak to him. Ken was very responsive and within a day or so came to see my home. A day later he had developed a marketing plan and gave me good counsel on how to stage my place for the listing photo shoot and eventual showings. At one point I mentioned I was having difficulty removing some screens so I could clean my windows, and Ken happily showed me how to do that. I was also going to tell him I was having trouble replacing the wax seals on my toilets, but decided against that. His recommendations were numbers-driven and based on his considerable experience as a Realtor. But as importantly, he inspired confidence that the plan would bring results. Ken respectfully and logically helped me understand where the market was at, and that helped temper my expectations, which were a little high and would have slowed the process. We agreed on a list price and after only a couple showings, I accepted a great offer. The buyers ultimately backed away from the deal, and the home was again on the market. In the meantime, we had lost almost two weeks of showing opportunities. I was very disappointed, but Ken remained confident there would be a positive outcome. For a short while, no other serious offers were received, so Ken recommended a moderate price adjustment that he believed would get the market's attention. A short while later, I received an offer which I accepted, and closing will occur later this month. When offers were received, Ken provided great counsel on navigating the offer/counter-offer process. He has also proven to have a wealth of knowledge relating to services most of us don't regularly use (e.g. who to use for carpet cleaning, and who to consider as a mover). Looking back, I found Ken and his Office Manager Jill Clark to be easy to deal, responsive and able to answer any questions I had about the process. Ken is a great listener and was more than willing to hear me through when I had ideas on what we could do to bring about a sale. While Realtors tend to be extremely confident, I appreciated that Ken's confidence was tempered by a sense of reality that helped keep me grounded through the process. I am very pleased to recommend Ken as a Realtor. I will shortly become a buyer rather than a seller, and am looking forward to his support in that process. As an aside, a real shout out to Office Manager Jill Clark. Her customer service skills are tremendous and she is a real asset to your brokerage

Brian McKelvie

4 months ago My wife and I were looking forward to working with Brandy because we knew she was trustworthy and dedicated. We are a young blended family who had desperately outgrown our current accommodations, but with the housing situation in Calgary, we were not sure if we would be able to find a house that suited our needs. Brandy worked tirelessly to find the right house for us. After only a few months of looking in a difficult market, we were able to purchase a beautiful new home that we believe will suit us for years to come! We were especially happy with Brandy's knowledge of houses and what to watch out for. I personally feel that she probably saved us a few times from unexpected future expenses and her honest communication about the current state of the Calgary housing market made us glad that we were working with Brandy. She got us in touch with fantastic mortgage brokers, home inspectors and property lawyers as well. She seemed to go above and beyond what I've seen from other real estate agents in the past. It doesn't hurt that Brandy seems to really enjoy her job which made each viewing a wonderful, fun experience! Our young 4 year old daughter is still asking "Can we go see Brandy's house again?" If I had to give any advice to potential buyers, it would be to find someone you can trust and who knows the Calgary market. Then act quickly when you see something that works for you

GET MORE INFORMATION

agent
Ken Rigel

Team Lead

+1(403) 207-1748 | ken@krgroup.ca

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